Saturday, October 12, 2019
Hidden Curriculum Essay -- essays research papers
Hidden Curriculum à à à à à Education is designed to serve many purposes towards the youths of today. It teaches the youth how to be better people and it prepares them for life. Education teaches its pupils knowledge in more that one way, by looking at life in different directions. There is a curriculum that is taught by the teachers and the textbooks, and in addition to the standard schooling there is also a ââ¬Å"hidden curriculum.â⬠Gatto and Rose each have their own style of teaching and learning and their articles explain their unique styles. In college, high school, and even previous schooling, lessons are taught that enforce hidden instruction, but the students that succeed are the ones that recognize this and learn from it. à à à à à In the article ââ¬Å"The Seven-Lesson Schoolteacher,â⬠written by the teacher John Taylor Gatto, he sarcastically talks about how he secretly teaches his students lessons in life without their knowing. His messages teach important things in life such as patience and organization. Gattoââ¬â¢s lessons like these are important for people to learn in school, but they cannot be taught out of a book or in a lesson. He believes these types of lessons must be taught to children within hidden messages to make it easier to learn. Gatto is speaking the truth when he says that the lesson plans of teachers contain much hidden curriculum. For example, Gatto jokingly says that he teaches confusion as one of these mysterious le...
Friday, October 11, 2019
Sunfeast Yippee
Message Health was chosen as the platform, along with asupporting claim for taste. People who were healthyand energetic were concerned about the long-termprospects ofà their health. Thus ? Health? ? is related to maintenance of good health ? is applicable to all members of the family ? is characterized by lively energetic people, andgrowing children's. ? Thus the message andà (positioning): ? its hot and wet. Media Primary media: Television ad 30à seconds. Print ad, shop adsProject at schools ,and 2tier cities.Just noticeable difference. Supermarket and big bazar. Measurement ? Within 6 months, SunfeastYippee became thelargest growing noodles in Fmcgsector. ? Redefined the category and expanded the ITC Fmcgsegment from 2. 71% to 23% in 6 months. ? Now the largestà selling ITC Fmcgbrand holds 6% ofà branded noodle market. ? Greatestà achievement ? in one month Yippeepenetrated 50% of noodle market. Sunfeast Yippee Noodles| Parent Company| ITC| Category| Food Products| Sect or| Food Products| Tagline/ Slogan| The better noodles; Spread the smile|USP| Instant noodles with different tastes| STP| Segment| People looking for a healthy snack when hungry| Target Group| Young people and children from upper and middle class| Positioning| Sunfeast Yippee noodles do not lump even 30 minutes after cooking| SWOT Analysis| Strength| 1. Good advertising and visibility2. Good product distribution and availability3. Lots of flavors and varieties available| Weakness| 1. Media generated news about health issues2. Brand loyalty of Maggi is tremendous| Opportunity| 1.Untapped rural markets2. DINKS, single professionals3. Newer tastes| Threats| 1. Price wars with other noodle brands| Competition| Competitors| 1. Maggi| http://www. afaqs. com/advertising/storyboard/index. html? id=3387 A kid is standing in one corner of the room holding his ears (as a form of punishment). | His mother is getting ready to prepare noodles. | Seeing his mother prepare noodles, he asks his dad who is sitting nearby ââ¬Å"Usually achi cheeze round hoti hain na? ââ¬Å"| The dad doesnââ¬â¢t really agree to this. The kid starts giving examples, saying that if car tyres werenââ¬â¢t round then would the car work? , the sun, moon and the world are all round as well. | The father sticking to his point says ââ¬Å"Lekin yeh room to square haiâ⬠. | The son confidently says ââ¬Å"round hota toâ⬠, when suddenly the mother interrupts and says, then a naughty boy like him wouldn't be punished in a corner â⬠¦ | â⬠¦ and that if his Sunfeast yippee wasn't round then he wouldnââ¬â¢t be able to eat long noodles| VO: Naya Sunfeast yippee. Sabse alag round shape main. So no breaking aur mile really long noodles. |
Thursday, October 10, 2019
Alembic Chemical Works Ltd Essay
The pharmaceutical companies have to do direct marketing by necessity as they cannot advertise ethical products in laymanââ¬â¢s media for him, but are required to promote only to the medical profession. They produce fine visual aids and product literature which could either be sent as direct mailings to the medical profession or can be delivered to them through medical representatives. The Living Legends What does one say about Lata Mangeshkar? That she has dominated the Indian film music scene for almost four decades and promises to do so for atleast another decade? That she became a legend in her own life time? That here is a musical genius which comes about just once in many centuries? One could say all these things and yet be merely repeating what has been said a million times over. And yet there is so much more to one is capturing one more vital as poet which one did not realize had existed in her. Such is the quality of her singing. Very few of those who see her at the pinnacle of her success realise the amount of effort, hard work end deprivation that have gone into building the facade which is so enviable. Born In Induce on September 28, 1929. Late Mangeshkar is the eldest in family of four sister, and a brother, all of whom have made a name in the field of music. Daughter of the noted Marathi stage actor-singer Master Dinnanath Mangeshkar, Lata revealed her musical genius at the tender age of five. Her first guru wee her own father and she avidly followed his musical stage plays. Lateââ¬â¢s mother Mai Mangeshkar ha, one vivid memory of Lata as a child. It would seen that the young Late, one day, was singing a song from one of her fatherââ¬â¢s. plays when she bumped against something. All rushed toward the unconscious child and tried to revive her. When she came to, however, Lata continued with the singing of the song as if nothing had happened. This dedication to music led to her debut on stage. However, her fatherââ¬â¢s productive shadow was not to last for long. On April 24, 1942 Master Dinanath passed away reportedly telling her ââ¬Å"Except for the tanpura in the corner and these notebooks filled with classical music and songs and Godââ¬â¢s blessings. I have nothing elseto give you. ââ¬Å"The familyââ¬â¢spenury compelled Lata to sign a contract with MasterVinayakââ¬â¢s Huna Pictures as an actress-singer. In the same year,1942, she made her debut as a playback singer with Vasant Joglekarââ¬â¢s Kia Hasool in Marathi under the baton of shripad Nevrekar .But taking up a career as a playback singer was still impossible. She continued with her acting career, acting in Pahili Mangeshgar (Marathi 42) Chimna Sansar (Marathi43) More Bal (Marathi 43) Gajadhan (Marathi 44) Badi Mao (Hindi 45) and Mandir (Hindi 48) With Mandir Lata seemed to have reached a dead end. Mandir was Master Vinayakââ¬â¢s last film, after which he passed away. She was no great shakes as an actress and her career in playback singing had not really taken off. Two Years earlier she had made her debut in Hindi playback singing with Vasant Joglekarââ¬â¢s Aap Ki Sewa Afein under the baton of composor Dutta Dawjekar but nothing much had happened. However, stars served more benevolent. Ghulam Haider, who was then acoring the music for Majboor and who had seen and heard lata in the early. Forties, signed her up to sing a song for the film. Within a week of singing this song. Lata became the talk of the music world and was signed up by three other musical giants. Khemchand Prakash for Mahal. The most important thing is to make the mundane promotion outstanding by creative ideas. Promotion of S.S. Oberoi came out with a set of 10 four-page folders for Alcephin based on the theme ââ¬ËThe Living Legends.ââ¬â¢ The folders are extremely well-executed ââ¬â well-designed and printed. The graphics and typography and illustrations are appealing. The idea is outstanding. Ten living legends are chosen and include names like Satyajit Ray (since then deceased), Mother Teresa, Baba Ainte, Lata Mangeshkar, Sunil Gavaskar, R.K. Laxman, Abdul Kalain and Shivram Karanth. Each folder deals exclusively with one legend. The selection covers a wide cross-section of interests. Each folder is well-researched. It brings out the circumstances that inspired the magic in each of them. It becomes a collectorââ¬â¢s series. The centre-spread has the manufacturerââ¬â¢s plug. A short write-up on the characteristics of Alcephin and the line ââ¬ËThe Legend Among Antibiotics.ââ¬â¢ It is not intrusive at all. Yet it is effective.
Wednesday, October 9, 2019
Blood glucose regulation Essay
DISCUSSION 1. Explain how insulin changed plasma glucose concentration over the course of the experiment. The insulin changed the plasma glucose levels by raising dramatically from fasting to the one hour mark, but by hour 3 it droped again to almost the same levels as fasting. The glucagon remained almost the same on throughout the levels except that it lowered a bit 1 hour after theà meal. 2. Explain how glucagon changed plasma glucose concentration over the course of the experiment. Glucagon acts on liver cells to promote breakdown of glycogen into glucose and formation of glucose from lactic acid and certain amino acids. 3. Explain what caused the change in plasma ketone concentration over the course of the experiment. Ketones changed from high during fasting to lower after eating and even after hour three because it first they were needed to generate ATP but droped because they were not needed as much for fuel. 4. Explain how negative feedback caused the changes in plasma insulin concentration observed during the experiment. the level of blood glucose controls secretion of both glucagon and insulin via negative feedback. 5. Explain how negative feedback caused the changes in plasma glucagon concentration observed during the experiment. 6. The insulin/glucagon ratio changed over the course of the experiment indicating changes in glucose storage and changes in ability to increase blood glucose concentration via glycogenolysis and gluconeogenesis. State when glucose storage capability was highest and why. 7. State when glycogenolysis and gluconeogenesis were highest and why. 1 hour post meal because thatââ¬â¢s when there was the highest amount of sugar in the blood. 8. Explain how a high blood ketone level helps the body conserve bloodà glucose. When the concentration of ketone bodies in the blood rises above normal the ketone bodies, most of which are acids, must buffered. 9. Restate your predictions that were correct and give the data from your experiment that supports them. Restate your predictions that were not correct and correct them, giving the data from your experiment that supports the correction. APPLICATION 1. During exercise, epinephrine and norepinephrine are released from the adrenal medulla. Epinephrine and norepinephrine have the same effect on plasma glucose levels as glucagon. Explain how epinephrine and norepinephrine affect plasma glucose and why this is important during exercise. Epinephrine and norepinephrine will be released by the adrenal medullae in response to stress. During exercise the brain will release epinephrine and norepinephrine because it has been told that the body needs to adjust to the new demand that must be met. Which means that the heart rate needs to increase in order to support itself and work efficiently. 3. The symptoms of diabetes mellitus include high plasma glucose levels and ketoacidosis (blood pH decreases due to increasing levels of ketones). Explain how diabetes causes these symptoms. Diabetic ketoacidosis is a dangerous complication of diabetes mellitus because the chemical balance of the body becomes too acidic.
Tuesday, October 8, 2019
Discussion Board 8-1 Assignment Example | Topics and Well Written Essays - 250 words - 1
Discussion Board 8-1 - Assignment Example The shrinking nature of the brains of the elderly people has the potential to cause serious cognitive impairments upon dependence on a given drug. Compared to youths who depend on given drugs, drug dependent elderly are likely to suffer from serious and extreme visual and hearing impairments. Drug dependent elderly people may also suffer from poor memory as well as develop serious linguistic and communication skills (Parker & Liu, 2007). Despite of the differences, drug dependence among the elderly and the youths cause results to nearly similar consequences. For instance, drug dependence across the age groups is likely to cause damage to internal organs. The extent and speed of damage may largely rely on the quantity and frequency of intake (Parker & Liu, 2007). Drug dependence among individuals across the two age groups is also likely to lead to psychosis. Psychosis condition may presents as either hallucination or delusion or both. Hallucination involves seeing and hearing of things that do not exist in reality. Delusion on the other hand refers to believing of myths and concepts that are not true and hard to prove. These consequences have occurred in both youths and the elderly who abuse and depend on
Monday, October 7, 2019
Equal access to computing technology Case Study Example | Topics and Well Written Essays - 500 words
Equal access to computing technology - Case Study Example But the sad fact is that majority of the people are deprived of this new opportunities. They either do not have physical access to ICTs or do not have the necessary skills to make use of it. To deal with digital divide, the two most important things we need to create are the following. Ensure physical access to ICTs for everybody Whether ICTs are a solution to digital Divide? ICTs may be introduced when they are helpful in meeting the basic requirements of the people. When majority of the worldââ¬â¢s population are suffering from poverty and illiteracy, physical access to internet or broadband alone is meaningless to them. So first priority shall be given to satisfying the basic requirements of the people and ICT could be introduced when it could meet some of their requirements. More than simply having physical access, providing various ICT based services could raise the standard of life of poor and illiterate people. Provide education so that everyone could develop skills to live in a digitalized world Education is the most important means through which we can deal with digital divide. Students can learn necessary skills from schools. So children in all schools and colleges should be provided access to computers and broadband connection. Through education we can deal with two types of digital divide.
Sunday, October 6, 2019
Housewife and Successful Managers Term Paper Example | Topics and Well Written Essays - 1500 words
Housewife and Successful Managers - Term Paper Example The researcher describes that the women in the housewife category are responsible for their entire households. Some of the women around the world decide to leave the paid workforce to concentrate on household responsibilities at their homes. These women may quit either partially, to provide childcare for their younger children, they may also be involved in part-time work from the paid workforce and they may return to either partial or fulltime work when their children have reached the schooling age. As they stay home, homemakers may increase their skills by either joining institutions to gain more knowledge on certain fields. It is stated that management is a way in which a family identifies and deals with current and the anticipated future changes. It involves a series of decision-making processes, that housewifes do and influence the general objectives and goals of the family. Regardless of limitations of resources, effective home management can guarantee achievement of desired obj ectives and goals. It involves planning, controlling and evaluation using the modern management techniques.The family as an entity or organization needs management. Housewives are regarded as the successful managers of their own homes, as they are the principle members of the family involved in the overall foresight of activities within a given family, which they have done with utmost efforts to ensure that the families have at least the basic requirement needs and that the families are driving towards a given direction towards a given goal.
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